In today’s business world, brands have evolved beyond just logos or product names; they have become integrated ecosystems. A brand is not...

BMW's (Bayerische Motoren Werke) logo is not just a brand symbol in the automotive world but also a representation of history,...

Intellectual Property (IP) plays a critical role in modern business, both in securing competitive advantages and increasing revenue...

The concept of trademarking is essential in protecting a brand's identity, helping distinguish a company's goods or services from those...

The story of Turkish Airlines began on May 20, 1933, with a modest start of five aircraft and fewer than 30 employees. Established as the...

The Industrial Property Law No. 6769 (hereinafter referred to as the “IPL”), which is the main statute on trademarks in Turkish law,...